We ensure that decisions can be made on qualitative data. You can have 1,000 applicants, but ultimately it is about the handful of candidates who get further in the application process. Those qualitative candidates are what you want to focus on with your entire process. From start to finish.
A few numbers in a Spreadsheet, a .csv on the Drive, a dashboard lying gathering dust – we all know it. What you want are insights. Insights that you can pick up immediately and make an immediate impact with. Today, tomorrow, but also definitely in the longer term.
‘For Dutch Railways, data is indispensable for attracting and retaining the right talent. Thanks to Explorer, we gain valuable insights into the performance of our worksite, allowing us to optimise the candidate experience and continuously improve our recruitment strategies.’
In the ATS, quality is determined. Recruiters indicate there that someone is qualitative by dragging or otherwise moving them to the next stage. That action, changing a candidate’s status, is a trigger for us to update reports and tell connected media channels that we want more candidates like that.
The days when we could get away with the number of impressions and how many likes a Facebook post had in reports are (thankfully) over. We no longer want to know how many clicks Indeed generated: how many quality candidates did it get me? With Explorer, we bring focus to the really important metrics.
The best tools are tools that communicate with each other. Explorer ensures that your ATS data becomes the first link in communication. Link your ATS to media channels, reporting toolings and more. Do you have any questions about the possibilities? If so, please let us know.
Your data belongs to you. That is why we adhere to strict privacy standards such as GDPR. To demonstrate that we care about data security, we are ISO27001 certified.
We want to be transparent not only in data, but also in the cost of Explorer. Hence we take a single line on that. And the implementation costs? We take care of those!
(And the answers of course)
Explorer adds data from the ATS, data that is otherwise inaccessible in measurement tools such as Google Analytics, Adobe Analytics or Piwik Pro. This allows you to report not only on quantitative metrics (such as the number of candidates), but especially on qualitative metrics (such as candidate suitability). In addition, Explorer not only provides insight into this data, but also makes it available for recruitment marketing purposes, such as optimising channels with offline conversions.
We link to the ATS via Webhooks or API, depending on what the relevant ATS supports. This ensures a seamless and reliable integration, allowing us to access the relevant data directly and efficiently.
The great thing is: to be able to do this, you do not need to modify anything at all – not technically, but also not in your processes.
The data provided offers endless possibilities. You can use it for reports within measurement tools such as Google Analytics, Adobe Analytics or Piwik Pro, or integrate it into dashboarding tools such as Power BI and Looker Studio for in-depth insights. In addition, the data helps you analyse and optimise recruitment marketing campaigns so you can make better decisions based on qualitative results. If you have any questions or want to discuss use cases, get in touch. We are happy to think along with you!
For over eight years, we have been active in recruitment marketing. We have extensive experience with large-scale advertising, diving into the smallest data details—and everything in between. Our approach is simple: you have questions, and we do everything possible to provide you with the right answers. We achieve this through in-depth research, asking plenty (really, plenty) of questions, and delivering clear next steps.
We are always open to discussing what we can improve for you. We’re always just an email or phone call away. Give it a try!